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How to Determine If Your Facebook Ad Is Successful

[fa icon="calendar'] July 28, 2017 / by Daniela Belevan posted in Facebook, Facebook Marketing, social media marketing, social media, Digital Marketing, advertising

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With a sea of advertising options in the digital space today, it becomes difficult for online marketers to decide what digital marekting strategies to employ for their advertising campaign. Have you been trapped into this seemingly never-ending maze of finding that sweet spot in Facebook (FB)? If you are, then you know that there has been a constant update in Facebook algorithm that made it difficult for online advertisers (including you) to keep up. But don’t worry. This article will go over the best practices in creating Facebook ads and help you determine if your Facebook ad is successful.

 

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What is Guerrilla Marketing? Here Are Some Fun Examples

[fa icon="calendar'] July 20, 2017 / by Daniela Belevan posted in guerrilla marketing, Digital Marketing, advertising

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Guerrilla marketing isn’t as intense as you think it is, even though the term itself conjures images of rebellion and uprising. In the marketing world, it is considered as an unconventional form of inbound marketing that helps raise brand awareness among large audiences.

 

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What's Best for Advertising? The Internet or Television?

[fa icon="calendar'] May 26, 2016 / by Gianfranco Colombi posted in Digital Marketing, television advertising, commercials, advertising

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When it comes to advertising, there are a lot of platforms to build your brand on. But nothing comes close to the power of both television and the internet. Television ads have been used since the beginning of advertising and it has been the staple of marketing campaigns. But ever since the internet came into the loop, campaigns shifted and now more agencies are using the internet for digital marketing campaigns rather than television. However, what a lot of people really missed when they started formulating their strategy is the understanding of how exactly the two marketing strategies stack up against each other.  So, what's best for advertising? The internet or television?

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