With a sea of advertising options in the digital space today, it becomes difficult for online marketers to decide what digital marekting strategies to employ for their advertising campaign. Have you been trapped into this seemingly never-ending maze of finding that sweet spot in Facebook (FB)? If you are, then you know that there has been a constant update in Facebook algorithm that made it difficult for online advertisers (including you) to keep up. But don’t worry. This article will go over the best practices in creating Facebook ads and help you determine if your Facebook ad is successful.