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How to Manage Your Online Reviews

[fa icon="calendar'] August 21, 2019 / by Fabrizio Colombi posted in Digital Marketing, Business, Google

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Reviews are the best way clients, customers or even your audience can share their own personal experience with your service or product. It also helps you show others how well you’re doing as a brand. The problem is monitoring all these online reviews, because some of them can be discouraging. We are at an age of instant gratification and information is just there with the touch of a button. 

 

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Check Out The Best Google Ads Guide of 2019

[fa icon="calendar'] August 19, 2019 / by Fabrizio Colombi posted in Digital Marketing, google adwords, Google

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Google is the most popular and prevailing web search engine to date. It has influential reach to almost every website, from Facebook and Instagram to YouTube. Google Ads is a paid advertising platform that utilizes a pay-per-click method. What this does is creates revenue for every click or impression on their ads. This is why you should consider investing your time, money and effort on Google if you want to even reach your target audience. The better equipped your ad campaign is, the greater the potential you have in creating new leads. Google will possibly always be the most used search engine and they keep receiving an estimate of 3.5 billion queries per day. A lot of other companies and businesses already have seen this  and already know the influence Google Ads has over the masses. Anyone can utilize Google Ads, but only the best actually are adept in maximizing its potential. Hiring a professional and experienced digital marketing agency in Miami will help nail your Google Ads campaign. 

 

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How to Write the Best Meta Description

[fa icon="calendar'] May 20, 2019 / by Daniela Belevan posted in Digital Marketing, Google

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The meta description may seem like some kind of scientific term. But once you get a hang of it, you will know that somehow, this is what helps you recognize what search engine result to open when googling something, To give you a proper meaning of meta-description, it is a “brief snippet of text that appears below the blue link in a search engine result. This description summarizes the content of the webpage linked above it.”

 

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How to Use Google Reviews to Increase Customers and Sales

[fa icon="calendar'] May 3, 2019 / by Fabrizio Colombi posted in Google

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In this generation, when a person wants to learn something about a business or a specific product, the first step that comes to mind is to run a Google search. That is why a lot of businesses thrive for their names to show up in Google search results, especially with brick and mortar stores.

 

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How to Boost Your Local SEO

[fa icon="calendar'] November 29, 2018 / by Daniela Belevan posted in SEO, Google, local listing

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There is a gap difference when it comes to local SEO versus national or even global SEO. The fact is that national SEO prioritizes more on ranking in searches across the country, while local focuses more on web traffic at a more specific location. This technique relies more heavily on marketing your brand, product or service to local leads or customers. This is why local SEO is very essential to local small businesses. You should know how to optimize you brand for local SEO as this turns into a focused strategy against bigger brands who rely on broader keywords and brand recognition over value offers. Without a good local SEO strategy, your business could be losing a lot of potential traffic. There are a lot of ways how you can make your local SEO better and more successful.

 

 

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