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There are a couple of ways that marketers can advertise on LinkedIn without investing too much on it. For short, digestible content, you can engage with a status updates. For content that is longer and more complex, you can opt to publish an article.

Using social media websites like Facebook, Youtube and Twitter for marketing has been around for a very long time. Social media websites have millions of registered users and visitors everyday so it’s no surprise that it is a great way to market your business and gain lead generation. But besides th...

One of the biggest problems of every social media marketer and content manager is the frequency of posting and when it should be done. You can’t blame them for that kind of thought because social media is extremely fast-paced. However, they also have to take into account the fine line between how mu...