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The Best Content Marketing Trends to Pursue

[fa icon="calendar'] December 19, 2019 / by Fabrizio Colombi posted in Digital Marketing, content marketing, content strategy

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The digital market is now at its peak production, with content being published daily at an impressive rate. Back then, content was being formed at a slow and steady pace. But now, we move in a fast-paced world with people that have a significantly short attention span. In order to cope up with the demand of the masses, content creators increase the quantity of their content in order to just get the attention of their audience. It has even come to a point where there is too much content to even let anyone consume enough of it to make a proper understanding as to what is being actually shown to them. With how much unwanted clutter of content there is, the challenge is how can you create quality content while also making sure that the right audience reaches it. This is why you should be aware of the latest trends in marketing and which ones should you be pursuing.

 

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Why People Don't Stay on Your Website

[fa icon="calendar'] November 14, 2019 / by Daniela Belevan posted in content marketing, content strategy

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Content creators spend day and night to produce the best quality content out there for your brand. You know you’ve written engaging stories and discussions from your own blood, sweat and tears. You feel confident that you’ve set and chosen the best images for your layout and created a website that you think can beat even the top trending brands and names out there. You know that you’re getting the expected visit count and that you’ve built on a decent amount of foot traffic. The problem is these visitors are often one-time clients and don’t tend to comeback in the long run. Visitors are fine but it’s the leads and loyal customers that are actually keeping your website alive. These visitors are potential opportunities that can risk your website or your brand. 

 

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How to Gain Traffic on Your Website Content

[fa icon="calendar'] October 24, 2019 / by Daniela Belevan posted in Digital Marketing, Web Design, content marketing

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Gaining relevant traffic to your website is long, tedious process. The best way for most content creators to gauge the impact of their work is by how popular it becomes. As content creators or digital marketers, we patiently watch the traffic created for blog posts. The problem is that not every post will turn into a hit and this can be frustrating for a lot of businesses. We have to understand that topics and trends have their own shelf lives and can only last as much as the topic stays relevant to the public. This is the challenge most businesses face when trying to get stable web traffic. This is why you should be aware of the best tips and tricks to help extend the life of your website's content.

 

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Which Type of Website Content is Best? A New Survey Has the Answer

[fa icon="calendar'] June 24, 2019 / by Daniela Belevan posted in Web Design, content marketing, visual content, content strategy

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Decographic’s own Vice President of Business Development, Fabrizio Colombi, was recently featured as a subject matter expert in a new survey report from Visual Objects, How to Manage Small Business Website Content.

 

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How to Write a Blog That Attracts Visitors

[fa icon="calendar'] May 10, 2019 / by Daniela Belevan posted in content marketing, content strategy

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Did you know that blogging is one effective way of attracting visitors to your website? A lot of people browsing the internet tend to read blogs on a regular basis. Bottom line, blogging can be a good business strategy in driving traffic to your website and increase conversions in the long run.

 

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