Social media is the most prominent platform to gain exposure and amplify awareness for your brand and all the compelling content that you’re making. People all over the world now spend at least a third of their daily time on the internet, especially on social media. We all now feel more connected as ever because we can get anything now with just a click of a button. This is also why anyone can just as easily post content and create their own brand. You should be able to realize by now that simply posting content whenever you feel like it isn’t enough anymore. There are better times to post than others. There is no general definitive answer as to what hour is the best time to post because people browse each social media platform differently, especially for businesses. Each platform has a unique identity and people experience each of these at a different pace.