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How to Optimize Social Media Platforms for Halloween

3 minute reading
  Businesses often take advantage of Halloween and begin posting on social media early before the holiday. Halloween posts are going to pop up at this time of year, giving a treat or fright phenomenon to a lot of social media users. However, businesses should be able to identify their objectives first when posting on social media so that their efforts won’t go in vain.  
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social media social media marketing halloween

6 Steps from Coca-Cola to Create a Legendary Brand

# branding
2 minute reading
  It is already a given that Coca-Cola is a well-known brand all over the world, and most of us grew up drinking it. However, achieving the success it has today was not an easy task. There were a lot of obstacles and challenges the company had to face before it finally became the giant corporation t...
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How to Set and Achieve Marketing Goals in 2021

# Digital Marketing
3 minute reading
    Setting marketing objectives is important in any business as it acts as the goals your team wants to achieve during a certain time. This includes choosing a metric for your team to work towards, as well as details on how you are going to reach your goals and what the main objective is.  
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Social Media Strategies to Implement in 2021

# Digital Marketing
3 minute reading
  With the increasing popularity of social media comes the increase in marketing being leveraged across these platforms. Businesses have realized the infinite potential of social media as a form of marketing. Almost all businesses are slowly jumping on the social media bandwagon, and they should be....
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How to Successfully Grow Your Brand with Linkedin

# social media tips
2 minute reading
  Over the years, LinkedIn’s active user base grew by a staggering 48%, from 500 million last 2018 to 740 million in 2021. A lot of business owners and entrepreneurs are starting to leverage the platform to grow their brand, generate new leads, establish partnerships and make new connections.  
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