Twitter is one of the powerful social media platforms in increasing a business’ online reach. The usual Twitter user follows five businesses and it has been shown that 80% of all Twitter users have mentioned a brand in a tweet. This simply means that this platform is not just a place to grow customers through word-of-mouth marketing, but it is also a place to meet your customers.
Social media apps and websites are becoming a new platform for businesses nowadays. Instagram has approximately 1 billion active monthly users that now follow a business account on this specific platform. As of 2017, Instagram has approximately 25 million business accounts.
“Selling is essentially a transfer of feelings," says Zig Ziglar, a motivational speaker and salesman. What we are transferring is feeling of happiness and excitement when we sell something to our clients. The social media market can be a cut throat business, and marketing your content can be challenging. Successful content creators have a tested marketing formula that helps them maintain consistent output. The problem is that some creators that do fail or have a hard time winning over viewers or followers haven’t realized what marketing strategy they should take into account. These are some scientific and psychological strategies that can help boost your sales.
YouTube is the largest and most diverse social media platform for video sharing. It was one of the earliest content platforms in the internet and has solidified a strong reputation. A lot of celebrities, like Justin Bieber, started out with YouTube and exploded into the mainstream scene. It has gone through a lot of changes and trends, like the implementation of ads to help content creators, and the addition of VR play.
YouTube is not just a social networking site that compiles videos for entertainment. It can also be a platform that can very well earn you business. That's why a lot of business owners are trying their best to be on the top ranking. Not only that, but it can also build a relationship with your clients who watch the videos.
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