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Google is the most popular and prevailing web search engine to date. It has influential reach to almost every website, from Facebook and Instagram to YouTube. Google Ads is a paid advertising platform that utilizes a pay-per-click method. What this does is creates revenue for every click or impression on their ads. This is why you should consider investing your time, money and effort on Google if you want to even reach your target audience. The better equipped your ad campaign is, the greater th...