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Common SEO Mistakes to Avoid in 2019

[fa icon="calendar'] April 18, 2019 / by Daniela Belevan posted in SEO

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Search engines is an integral aspect in any successful business. Exposure is crucial if you want your business to grow and be ahead of the competition. This is why search ranking can be very advantageous because a high ranking can also mean high exposure for your business and even for your inbound marketing strategy. The fact is that most people don’t actually search or scroll beyond the first page of the search. There will be moments that you may struggle to gain the exposure you need and it could be because your website isn’t optimized the right way for search. This why you should be aware of the most common SEO mistakes to avoid in 2019 if you want to gain the best SEO strategy.

 

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Why Is Content Creation Important for SEO?

[fa icon="calendar'] April 10, 2019 / by Fabrizio Colombi posted in SEO, content marketing, content strategy

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In 2017, businesses said their two top priorities were building brand awareness (48.4%) and driving sales (51.3%). And since then, these tasks have remained top priorities among businesses. Fortunately, there is one easy way to meet both of these goals: create good content. When companies work with a digital marketing agency, content creation is going to be a heavy focus. But why is this? Let's take a look at a few reasons why content creation is so important.

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2019 Pantone’s Color of the Year

[fa icon="calendar'] April 9, 2019 / by Daniela Belevan posted in Graphic Design, pantone color, color theory

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Every 365 days, we get excited about the things that comes with the welcoming new year – lucky number, horoscopes, feng shui reads, and of course, the color of the year.

 

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Go Mobile for Your Digital Marketing Strategy

[fa icon="calendar'] April 2, 2019 / by Fabrizio Colombi

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As an internet marketing company, we have seen marketing trends change over time in how people consume news and ads and conduct business. Trends in the digital marketing agency world change constantly, but one specific trend we have seen recently take off without any signs of slowing down is mobile marketing. 

 

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Best Times  to Post on Social Media in 2019

[fa icon="calendar'] April 2, 2019 / by Daniela Belevan posted in Facebook, Twitter Tips, social media

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Social media is the most prominent platform to gain exposure and amplify awareness for your brand and all the compelling content that you’re making. People all over the world now spend at least a third of their daily time on the internet, especially on social media. We all now feel more connected as ever because we can get anything now with just a click of a button. This is also why anyone can just as easily post content and create their own brand. You should be able to realize by now that simply posting content whenever you feel like it isn’t enough anymore. There are better times to post than others. There is no general definitive answer as to what hour is the best time to post because people browse each social media platform differently, especially for businesses. Each platform has a unique identity and people experience each of these at a different pace.

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