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Why Videos are Important in E-Commerce in 2020

[fa icon="calendar'] August 6, 2020 / by Daniela Belevan posted in video marketing, 360 video

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Creating quality videos is hard and we know it. With e-commerce, producing quality videos is even a bit more challenging. Equipment is expensive, which makes the professionals that can effectively do the job costs even more. That is why most businesses settle for photos and graphics for marketing purposes. However, given the expense videos carry, it is important to see how it can effectively help market your products or services to your target audience. This can be your breakthrough in gaining the market that you desire.

 

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B2B SALES STRATEGIES FOR THE “NEW NORMAL” OF COVID-19

[fa icon="calendar'] August 4, 2020 / by Fabrizio Colombi posted in Digital Marketing, covid-109

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The global crisis that we're currently living is far from over, resulting in a massive amount of economic pain and high unemployment. However, in the world of B2B sales, we seem to be emerging from the other side of the crisis and entering into the so-called “new normal”. Some businesses are starting to open again, some are trying hesitant to spend or invest during the lowest points of crisis, and the stock market has recovered much of its losses. It is quite clear that we are still in the dark, but it's safe to say that a lot of B2B buyers are coming out of the bunker.

 

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How to Identify a Long-Tail Keyword

[fa icon="calendar'] July 30, 2020 / by Daniela Belevan posted in Digital Marketing

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One of the best ways to pump your website’s search traffic and increase your conversions rate is to use search engine optimization (SEO). One thing to learn more about it is the use of long-tail keywords.

 

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HOW OFTEN SHOULD YOU POST ON SOCIAL MEDIA IN 2020?

[fa icon="calendar'] July 29, 2020 / by Fabrizio Colombi posted in social media, social media marketing

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Social media is a powerful tool, and even experts are sometimes overwhelmed by it. They are overwhelmed by looking at all the options on every platform that they use, what to write, and most importantly how frequently to post.

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How Businesses Use VR During COVID-19

[fa icon="calendar'] July 23, 2020 / by Daniela Belevan

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This pandemic has changed the lives of everyone, including commerce. The result of lockdowns all over the world will continue to be seen in the rest of the year.

 

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