With today’s context of the commercial environment, most of our interactions and transactions are being done online. This is why email marketing is now one of the most critical tools to help produce revenue for your business. The challenge is that utilizing emails effectively can be tedious. This is where email automation comes in. Email automation is a system that constructs email promotions to be dispatched either based on a specific command or after a duration of time. This system makes it better for you by helping you reach a wider range of audience with less effort and in a shorter span of time. It can set opportunities for greater revenue for your business. We also have to recognize and understand that each of the email automation system work differently for different businesses and not all systems are created the same. This is why you should know the best kind of email automation systems out there and which of those is the best fit for your business.