Blog

Anyone who is working on marketing and sales would know on how important it is to always be on their toes in regards to tracking, testing and measuring their metrics day by day. After all, it is a way of measuring on how you are doing in the game. But if you think about it, is it necessary for everyone in your team to track all of these at the same time? Each person as a specific role with a certain expertise, should it not be the other way around where each one is given a specific task and ever...